Campaign to Encourage COVID-19
Vaccination Among School-Aged Children

Governor Kathy Hochul announced the re-launch of #VaxtoSchool, the multi-faceted statewide campaign aimed at increasing COVID-19 vaccination rates among school-aged New Yorkers. The campaign furthers Governor Hochul’s commitment to ensuring equitable access to vaccines, and to make the health and well-being of students, teachers and families a top priority.


“As we prepare for the beginning of the school year and the fall season, it is important that we do all we can to protect our youngest New Yorkers,” Governor Hochul said. “By breaking down barriers to vaccine access, these partnerships will allow New York State to continue to protect the health and safety of our most vulnerable community members and keep our schools open. The re-launching of our successful #VaxtoSchool campaign will support our Fall Action Plan, and ensure we are getting New Yorkers the resources they need to protect themselves from being seriously ill or hospitalized due to COVID-19.”


The #VaxtoSchool campaign, critical resources and materials for parents and guardians of school-aged children and schools are available at The site includes vaccine information, and an FAQ for parents and guardians.


Commissioner of Health Dr. Mary T. Bassett said, “Some children face barriers to receiving COVID-19 vaccines and boosters, but thanks to Governor Hochul’s leadership, these #VaxForKids partnerships will help ensure equitable access to COVID-19 vaccines for children under 12 years of age. As children can catch COVID-19 and develop severe disease, and vaccination remains their best protection against the virus and its variants, I urge all parents and guardians to get their children vaccinated before they head back to school.”


Additionally, the state’s Instagram channel, VaccinateNY, helps educate school-aged New Yorkers and their families about the COVID-19 vaccine directly. This social media platform provides approachable, interactive content with easy-to-understand vaccine information, prospective content partnerships, #VaxtoSchool social media design contests, and quick video explainers.


The goal is to ensure all New Yorkers have the facts about the COVID-19 vaccine. The New York State Department of Health will also amplify these digital education efforts across all its social media channels, including Facebook, Instagram and Twitter.


Pop-up vaccination sites are located at the addresses below. SOMOS Community Care will provide vaccinations at locations in New York City and Inverse Medical will provide vaccinations at locations throughout the state. Additional locations may be announced in the future. Locations nearby include: 


Larchmont/Mamaroneck Hunger Task Force

955 Mamaroneck Avenue

Larchmont, NY 10543

Open: Sept. 13, 3 p.m. to 6:30 p.m.

Vaccine Type: Pfizer-BioNTech and Moderna

Ages: 6 months+


The Excelsior Pass Plus is a secure, digital copy of a person’s COVID-19 vaccination record or negative test results. Anyone who has received a COVID-19 vaccine or negative COVID-19 test results in the State of New York is eligible for an Excelsior Pass Plus, including children under 18 years old. Parents and legal guardians may retrieve and store Passes on behalf of children or minors under legal guardianship. 


The state is actively preparing a Fall Action Plan to address potential pandemic surges later this year. Planning is being conducted in consultation with health policy experts and will also be informed by the voices of New Yorkers through a public opinion survey conducted by the state in mid-June that surveyed residents on issues related to the pandemic.


Fall planning will focus on:

• A Return to School strategy, including distributing three million tests to schools before the beginning of the school year.

• Getting more New Yorkers vaccinated and boosted, including the ability to stand up mass vaccination sites again if the need arises.

• Encouraging New Yorkers to test early, test often.

• Promoting more access to treatment and therapeutics, including a recently launched statewide hotline for New Yorkers who may not have immediate access to healthcare professionals, as well as an ongoing commitment to support New Yorkers struggling with the effects of Long COVID.

• Readying stockpile of personal protective equipment, including 20 million tests ready to deploy where needed.

• Strengthening our hospital systems, including preparations to ramp up the State’s Surge Operations Center in the event they are needed.